Rizoma. EICMA Video.

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THE CHALLENGE

Telling the unique personality of a Made in Italy brand always on the move: the one of Rizoma. 

THE EXPERIENCE: #PASSIONATE

When Rizoma meets Ducati, our creativity ignites. Thus we wanted to imagine an alternative kind of hell, a furnace of authentic beauty, as incandescent as Rizoma’s accessories. In occasion of the EICMA (known as Milan Motorcycle Show) we’ve realized a video campaign in 3DCG to create a volcanic experience aimed to astonish the audience. The concept: a 3D technological laboratory where mechanical arms accessorize our Ducati ad hoc, customizing it to the highest levels. Believe it: it has been an heavenly experience for us! 

Rizoma

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